Branding

Building a strong brand for your therapy practice is more than just creating a logo or choosing colours. It’s about crafting a clear, authentic identity that resonates with your ideal clients and reflects the compassionate care you provide. When done thoughtfully, branding can help you stand out in a crowded market, build trust, and attract clients who truly need your services.

Introduction to Therapist Marketing Marketing for therapists isn't about selling; it’s about helping the right clients find you, trust you, and feel confident reaching out. As a psychologist, therapist, or mental health professional, your marketing must balance visibility, ethics, and clarity. Without a strategy, even highly skilled clinicians can struggle to maintain a consistent flow of clients. This guide breaks down how therapist marketing works today and how to build a s